DISNEY U: The Wonderful World of an Enduring Brand

Disney stands the test of time as the ultimate icon of applied imagination. How did Walt Disney create “The Happiest Place on Earth?” What are the secrets behind its employee development

dynasty? And how does it reinforce its organizational values, culture and brand on a day-to-day basis? During this animated and high-energy program, you’ll learn how Disney continues to capture and inspire the hearts and minds of thousands of employees around the globe through an unwavering devotion to the core values established by Walt himself.Learn how Disney University Founder Van France has brought to life — for generations of employees —Walt’s timeless values of Innovate, Support, Educate and Entertain.
I was convinced that managers and owners could come and go, but Walt’s dream would last forever.
– Van France, Disney University Founder


 

Doug Lipp